About

Freelance event project manageR & European Liaison.

Bridging Cultures, Elevating Standards

I founded Giacomelli with a singular ambition: to support Production Agencies and Brands by injecting the delicate alliance of French savoir-vivre and Italian dolce vita into their projects.

With over a decade of experience in Luxury Hospitality and Event Production, within the LVMH Group (Cheval Blanc Courchevel) and at the prestigious Château de Bagnols (Relais & Châteaux), followed by eight years as an independent planner, I bring a specific expertise to your teams: the art of invisible service and absolute discretion.

My pivot towards South Korea grew from a genuine fascination with the Hallyu wave and a strategic insight: while Korean talents are rising globally, their operational support in Europe rarely meets the service standards they deserve. My aim is to build a seamless operational bridge between Europe’s heritage and the dynamism of the Korean entertainment industry by working alongside production agencies here in Europe.

Giacomelli acts as your trusted partner for Senior Event Project Management and Artist Liaison.

With a deep respect for Korean culture, I am committed to being more than just a producer. I aim to become the strategic ally for agencies and production companies working with the Korean market, ensuring that every artist and delegation feels welcomed in Paris, Milan, or London with the same level of excellence they experience in Seoul.

Marie-Laure Giacomelli

Freelance Artist Liaison and Event Production

The Giacomelli Pledge

My ambition is to elevate the standard of cross-border operations. Whether acting as a strategic extension for an agency or managing a brand activation, every collaboration is built on three pillars:

Luxury standards

I apply the rigorous standards of luxury hospitality to source and vet every local partner. Whether for a complex production or high-level protocol, I ensure that every party involved aligns perfectly with the level of excellence expected.

Strategic agility

Every project requires a unique ecosystem. I move beyond standard solutions to build bespoke teams tailored to your specific strategic objectives. My role is to design a resilient framework that anticipates challenges and adapts to cultural nuances, ensuring your vision is delivered without compromise.

Flawless execution

Success lies in the alignment of technical precision and human management. As your on-ground director, I bridge the gap between local vendors, agency requirements, and talent/VIP protocols. I guarantee that your guidelines are respected to the millimeter, protecting both the production quality and the artist’s experience.

Get in Touch

Many Korean agencies face operational challenges in Europe due to lack of network or cultural barriers. Let’s change that narrative. Contact me to discuss a mission-based collaboration or strategic partnership.